LEE, OCTOBER, 2004 ... A year of celebration
and anticipation: LEE celebrates 35 years of business, looks forward to
a new designer collaboration, and eagerly anticipates the reaction to
their captivating color palette.
Celebrating 35 Years - Over
the past 35 years, LEE Industries has earned a respected reputation in
the furniture industry. Well-known for its finely crafted frames and sumptuous
fabrics, LEE manages to outdo itself at every market introduction. Still
family owned and operated, LEE Industries looks forward to continued success
in innovative design, quality construction, and customer satisfaction.
Introducing Pine Cone Hill
- Lee Industries seems to be the ideal company for partnerships with fine
fabric designers. LEE's newest collaboration is with designer Annie Selke,
the creative force behind Pine Cone Hill, Potluck Studios and Dash & Albert
Rugs. The soft cottons and playful color combinations are suited to the
lifestyle of many of LEE's customers and complement many of the fabrics
already in LEE's line. The show-stopper at this market is Edelweiss
Aqua, a wool crewel floral in pink, lime and turquoise, combined with
LEE's Monty, Fuchsia on the new #1905 Neo-Wing Chair. Then
there is the charming Daisy Mae, a crisp, white eyelet slipcover
that allows a peak of the underfabric, destined to become the "little
sweetie" for LEE this market.
Anticipating Excitement
- Fabric is always the major story for LEE at market. This market, the
story is color. LEE's palette continues to get brighter and more colorful
while still expanding on the classic neutrals and fine hands on which
LEE has built its reputation. The sherbet inspired cotton stripe, Cabana,
Multi, showcased on the #193-11 Coveralls Sofa, captures all of
the new colors in LEE's offering. The bright green of Monty, Lime,
the rich red of Garnet, Raja, and the soft blue-green of
Slubby, Spray will give LEE customers more options than
ever. You cannot miss the new #L-1005 Tufted Back Leather Chair in Kraven,
Pear, and you do not want to miss the new #L-1542 Leather Side
Chair in Croco, a half-hide brown leather in plated crocodile.
Everyone, from the conservative consumer to the style setter who dares
to be different, will find something at LEE.
That's the dream I dream… that's
the Lee for me.
